With its long-standing expertise in photography, Korea Fujifilm is making its mark in the global market. As the "four-cut photo" gains popularity among the MZ generation (Millennials and Generation Z), the company is expanding its self-service kiosk business. Their strategy is to provide various customer experiences in the everyday photo culture established through photo booths, actively addressing the demand.
According to industry sources on the 28th, Korea Fujifilm is currently focusing on its "Selfie Kiosk" business. This is their own brand of self photo kiosks equipped with state-of-the-art kiosk system technology.
The Selfie Kiosk includes the following options: △ "Selfie Cube" for printing smartphone photos △ "Selfie Booth" for self-photo shooting and printing △ "Selfie Stand" for open-space self-photo shooting. In line with the trend of the "four-cut photo" culture, they are expanding their unmanned photo kiosk business, as explained by the company.
This business is gaining attention not only domestically but also abroad. There is a consistent demand for efficient device operation from overseas customers. They plan to achieve a 5 billion KRW in sales in the domestic and international self photo kiosk market this year.
In addition to Japan, Thailand, Canada, and Germany, they are expanding exports to other Southeast Asian countries. In the latter half of this year, they exported products to Malaysia and Indonesia. Furthermore, they are introducing the Selfie Kiosk in Hong Kong, Singapore, Australia, and the European market. Currently, they have sent product brochures to a total of 18 countries, and some countries have made sample machine purchase requests.
In Hong Kong, an official from Fuji Photo Products (FPP) visited the headquarters of Korea Fujifilm to experience the devices and conduct business meetings. Positive responses are also being received from other countries.
In addition to the Selfie Kiosk business, they operate their own unmanned self-photography brand called "Film-Hanjan." They differentiate themselves by incorporating unique photographic technology and analog film sentiment. Currently, they have branches at Lotte Cinema Suwon, Lotte Cinema Konkuk University Entrance, and Lotte World Tower.
An official from Korea Fujifilm stated, "Recently, the movie 'Elemental' featured a scene that evoked thoughts of taking four-cut photos as part of a date course," and added, "The demand for self photo kiosks is steadily increasing overseas, and we expect the number of export countries to grow."
In addition, the Selfie Cube, a smartphone photo printer, allows printing of photos stored on a smartphone without the need for a separate app installation. It supports the printing of various layout photos, including regular photos, ID photos, and design(four-cut) photos.
The Selfie Booth, a studio self-shooting device, offers the convenience of individual settings for the main screen and template design. Typically, four-cut photo kiosks have low purchase accessibility, but the Selfie Booth allows small quantity purchases, according to the company.
Furthermore, the Selfie Stand has advantages such as convenient portability and efficient space utilization. In fact, it received a great response from visitors when it was installed at various events, including the "2023 Korea Brand Expo" held in Australia in May. This product also allows individual settings for the main screen and print template.
An official from Korea Fujifilm explained, "For Generation Z, photos are not just for recording daily life but are defined as a means of self-expression, often referred to as the 'Photopress Generation.' They consider the process of taking photos as both a game and an experience. Taking instant photos is part of their daily life and culture."
![한국후지필름의 자체 무인 사진 키오스크 '셀피 부스'(왼쪽)와 무인 셀프 사진관 브랜드 ‘필름한잔’ [사진=한국후지필름]](https://cdn.imweb.me/upload/S20230419c95bdc00e8849/d33666aba5c51.png)
[Image: Korea Fujifilm's self-photo kiosk 'Selfie Booth' (left) and the unmanned self-photography brand 'Film-Hanjan']
source : 한국후지필름, MZ인기에 '셀피 키오스크' 해외로...
With its long-standing expertise in photography, Korea Fujifilm is making its mark in the global market. As the "four-cut photo" gains popularity among the MZ generation (Millennials and Generation Z), the company is expanding its self-service kiosk business. Their strategy is to provide various customer experiences in the everyday photo culture established through photo booths, actively addressing the demand.
According to industry sources on the 28th, Korea Fujifilm is currently focusing on its "Selfie Kiosk" business. This is their own brand of self photo kiosks equipped with state-of-the-art kiosk system technology.
The Selfie Kiosk includes the following options: △ "Selfie Cube" for printing smartphone photos △ "Selfie Booth" for self-photo shooting and printing △ "Selfie Stand" for open-space self-photo shooting. In line with the trend of the "four-cut photo" culture, they are expanding their unmanned photo kiosk business, as explained by the company.
This business is gaining attention not only domestically but also abroad. There is a consistent demand for efficient device operation from overseas customers. They plan to achieve a 5 billion KRW in sales in the domestic and international self photo kiosk market this year.
In addition to Japan, Thailand, Canada, and Germany, they are expanding exports to other Southeast Asian countries. In the latter half of this year, they exported products to Malaysia and Indonesia. Furthermore, they are introducing the Selfie Kiosk in Hong Kong, Singapore, Australia, and the European market. Currently, they have sent product brochures to a total of 18 countries, and some countries have made sample machine purchase requests.
In Hong Kong, an official from Fuji Photo Products (FPP) visited the headquarters of Korea Fujifilm to experience the devices and conduct business meetings. Positive responses are also being received from other countries.
In addition to the Selfie Kiosk business, they operate their own unmanned self-photography brand called "Film-Hanjan." They differentiate themselves by incorporating unique photographic technology and analog film sentiment. Currently, they have branches at Lotte Cinema Suwon, Lotte Cinema Konkuk University Entrance, and Lotte World Tower.
An official from Korea Fujifilm stated, "Recently, the movie 'Elemental' featured a scene that evoked thoughts of taking four-cut photos as part of a date course," and added, "The demand for self photo kiosks is steadily increasing overseas, and we expect the number of export countries to grow."
In addition, the Selfie Cube, a smartphone photo printer, allows printing of photos stored on a smartphone without the need for a separate app installation. It supports the printing of various layout photos, including regular photos, ID photos, and design(four-cut) photos.
The Selfie Booth, a studio self-shooting device, offers the convenience of individual settings for the main screen and template design. Typically, four-cut photo kiosks have low purchase accessibility, but the Selfie Booth allows small quantity purchases, according to the company.
Furthermore, the Selfie Stand has advantages such as convenient portability and efficient space utilization. In fact, it received a great response from visitors when it was installed at various events, including the "2023 Korea Brand Expo" held in Australia in May. This product also allows individual settings for the main screen and print template.
An official from Korea Fujifilm explained, "For Generation Z, photos are not just for recording daily life but are defined as a means of self-expression, often referred to as the 'Photopress Generation.' They consider the process of taking photos as both a game and an experience. Taking instant photos is part of their daily life and culture."
[Image: Korea Fujifilm's self-photo kiosk 'Selfie Booth' (left) and the unmanned self-photography brand 'Film-Hanjan']
source : 한국후지필름, MZ인기에 '셀피 키오스크' 해외로...